Developing a Brand Purpose

Developing a Brand Purpose

Branding is not just creating a logo it's building a brand definition Your brand purpose is what shows everyone how you plan to make the Earth a better place to live in. Creating one of those sounds like a pretty daunting task, doesn’t it? This isn’t as easy as...
Copywriting Techniques for your Small Business

Copywriting Techniques for your Small Business

Copywriting is the art of using persuasive communicationDon't be afraid to outsource! Small businesses often get so carried away with generating website traffic through methods such as content marketing, social media marketing, and search engine marketing that...
Your employees, your brand ambassadors

Your employees, your brand ambassadors

Companies should focus on integrating their company’s brand values into their employees. One of the most important elements for any company to have is a solid set of brand values. But what exactly are brand values? Well, brand values are generally described as words...
The Importance of Creating a Brand Identity

The Importance of Creating a Brand Identity

BRAND IDENTITY IS YOUR CHANCE FOR DIFFERENTIATING FROM THE COMPETITION Consumers attach real value to their relationships with their branded products and services. Creating a brand identity that inspires this kind of loyalty requires commitment. Your brand identity is...
Brand Development: the Basics

Brand Development: the Basics

How to create a brand? Analyse your audience through market research, and use this to develop your brand. In today’s Internet world, creating public awareness about your company is an essential element since most people use the Web to search for products and services....

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close