Brand design is vital when considering the success of your business branding strategy. A brand strategy is the long-term plan of development for your brand or business so that it achieves the exact goals. We cannot stress enough the importance of a well thought out and executed brand strategy.
We feel it is best to begin your brand design at the start-up stage, however, can just as easily work with re-branding projects. We recommend remaining relatively classic. Although we admit Stride Alley Media are cool, current and hip, we also understand the importance of a brand design that will remain on trend and last for decades.
Our brand design experts ensure that the logo aligns with your business. We design your brand so that it will work on each and every platform. Less is more. Most huge companies have a brand design that is clean, pure and easy to recognise. Think Costa, British Airways, Nike and Apple. It is interesting to note that some of their names denote what they do, whilst others that don’t are two syllables. Thus making them easy to say, spell and remember. After all, a name is for life not just Christmas.
With regards mottos – again, less is more. Everyone knows Tesco ‘Every little helps’. Whether you want to include what your business does, or not – we will keep it short. More on the minimalist line – we leave spaces in your branding. No one wants to be faced with a jumble of text that will cause brain freeze.
Colour wise – consider the vibe you want. Cool or warm, inviting or sharp. We know the difference between a spiteful colour combo and seducing, inviting, warm tones. Do you want your audience to be excited and fired up, or relaxed and calm?
We create a brand design plan that will illustrate your business to a tee. Whether you wish to ride on another company’s shirt tails, or fly entirely solo, we will get your drift. There will be no confusion as to who you are by the time we’ve finished. After all, this is the face of your business.